Personal branding for designer Romy Schaar

Romy Schaar is a designer, fashion expert and manager. It accompanies companies and start-ups on their way to fashion business — from trend analysis and creation to corporate management and business ethics considerations. With 20 years of experience in the industry, the designer knows all facets of a fashion product, from the idea to development and marketing to sales. She has already worked for companies such as Marc Cain, s.Oliver, Karo Kauer Label.

The entrepreneur took the step into self-employment and commissioned amce studios to create a personal branding. A logo with recognition value, colors that reflect your style and content that inspires other people. It was necessary to create this for and with Romy.

She is the woman who became a brand herself. Online and offline, amce studios created the basis for their appearance with geometric fonts and earthy colors. With all the decisions, it was important to find a line that matches her fashion style. With CI, Romy Schaar not only meets customers but also her community at socials. As a fashion inspiration and entrepreneurial role model, her followers can enjoy valuable content and exciting insights from the industry. The CI lets its community and customers dive into their world and promises one thing: Romy stands for sustainability, quality, high-quality workmanship of materials and fairly produced products.