Product design for a brand in the KANNANOL family

MED by KANNANOL, a brand in the KANNANOL family, appeals to its very own target group. With high-quality CBD products, the family-run company KANNANOL allows people in the D-A-CH region to experience the effect of CBD in its purest form. The pure business-to-business brand MED by KANNANOL impresses with its medical cannabis products - exclusively for selected pharmacies, clinics and doctors throughout Germany. All inspiration comes from nature. The entire MED product range stands for health and wellbeing. ‍

The management of the family-run company contacted amce studios with a comprehensive order. The market launch of the MED by KANNANOL brand was scheduled and the products were produced — the only thing missing was the product branding with labels and packaging. The branding of the MED family brand has already been developed by amce studios and used as a basis for product branding. A product that had to precisely target and appeal to the target group of selected partners.

A clear, reduced and simple design language radiates freshness and professionalism, but also a connection to medicine. The label meets a grey base with white accents and is gently and unagitated around the round glass of the various oils. The PP film with a glossy surface is noticeably smooth in the hand and waterproof at the same time. The combination of glass bottles, white screw caps and pipettes allows interested parties to feel and discover a holistic concept.