Product rebrand, product shoot and digital campaign with influencer marketing

Eight botanists stand for regional foods that connect people and the earth. In Gernsheim am Rhein, a dedicated, young team passionately pursues the goal of growing sustainable food. 8B specializes in producing high-quality products such as tea, spice blends, culinary herbs, oils and fruit spreads. The products not only impress with their taste: In addition to the use of natural components of the plants and regional cultivation, no additives are used. Thanks to short transport routes and efficient processing processes, everything happens in the immediate vicinity. Due to regional production and sustainable focus, the connection to nature and the love for high-quality ingredients are expressed in award-winning products.

With the new packaging and its fresh product design, 8B is setting a clear example of transparency, sustainability and aesthetics. The choice for glass packaging makes the high-quality herbal and spice blends visible, increasing the focus on quality and naturalness. The new design reflects these values and gives the products an elegant, modern appearance. amce studios took over the visual implementation of the new product photos in the online shop. The aim was not only to convey 8B's fresh and sustainable philosophy, but also to highlight the elegance of the new packaging — perfectly tailored to the variety of labels and unique product features.

The final images of the shoot present 8B products in a new, vivid light. With carefully selected, colorful backgrounds that adapt depending on the product and label, and the presentation of the natural ingredients next to the products, the topics of freshness, transparency and sustainability could be visually emphasized. The photos create a perfect balance between stylish design and authentic naturalness and thus reflect the values of 8B.