Management Summary
The Glassmorphism UI trend
amce studio's assessment and thoughts on the trend
Using Glassmorphism
A few years ago, the digital world was dominated by lively and cheerful designs. Today, with Glassmorphism, we are experiencing a new design revolution that impresses with translucent and blurry effects. Glassmorphism was coined in 2020 by well-known UI designer Michal Malewicz and has quickly gained popularity. But what exactly is this new UI design trend and why is it so popular?
Glassmorphism combines transparency with blur to create a glassy appearance. This style creates a profound illusion that is visually appealing and functional. The main features of Glassmorphism are:
1. Transparency and blur: Elements look glass-like through which you can see through while the background is slightly blurry.
2. Multilayered: Overlapping transparent layers create depth and dimension.
3. Vivid colors and lighting effects: These reinforce the glass effect and increase visual appeal.
4. Subtle shadows and borders: They define the levels and ensure a clean layout.
Why is Glassmorphism popular?
“Glassmorphism could offer several advantages to our design. It adds a modern touch, enhances the sense of immersion within the design layers, and subtly draws attention to key elements. We implement glass elements in some web designs to achieve a sleek, contemporary look that remains clear and minimalistic, combining modern aesthetics with usability,” said Praskovia Zaroslova, art director in creation at amce studios GmbH.
Application of glassmorphism.
Examples of Glassmorphism can be found in the new macOS Big Sur user interface from Apple as well as in various websites and apps that aim for an elegant design. But banks and fintech companies are also using this trend to make their apps and websites look professional and modern at the same time. Transparent cards and overlays can highlight important information without cluttering the design. This design direction brings us back to the future by combining modern technologies with a clear, elegant aesthetic. For digital projects that aim for an innovative, fresh and contemporary look, Glassmorphism-style elements could be just the thing.
amce studios GmbH is an owner-managed digital agency based in Darmstadt. Since its founding, its customers have included large and medium-sized companies, aspiring start-ups and ambitious new founders from the technology, energy, environment, retail and fashion industries. As a full-service agency, customers are supported regionally, nationwide and worldwide in all areas related to web experience, branding, social media and 3D design. amce studios GmbH is part of the amce Studios Group.
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